TikTok star Rebecca Luna dies at 49 after being diagnosed with early-onset Alzheimer's

Charl WrightMon, July 27, 2026 at 10:32 AM UTC

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Rebecca Luna passed away by medically assisted dying -Credit:Tiktok/@wheredidrebeccago

Rebecca Luna, who is best known for her social media presence, died at the age of 49 following a diagnosis of early-onset Alzheimer's.

Luna, from Victoria, Canada, chose to end her life through medical aid in dying on July 25, informing her viewers of her decision in a poignant farewell TikTok video days prior. She explained to her followers that she moved her planned death date up from early August, explaining that the disease was advancing quickly and she wanted to maintain autonomy over her future.

She was surrounded by her loved ones, including her eldest daughter, Maya. This comes months after it was revealed a child under 12 passed away via assisted dying in the Netherlands.

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Luna, who died at approximately 1.15 p.m. on Saturday, July 25, was diagnosed with early-onset Alzheimer's in 2025 at the age of 48. This form of the disease develops in people under the age of 65, often impacting individuals when they are in their 40s or 50s. The brave mother chose to document her journey with the disease, raising awareness of the condition to her 95,000 followers.

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Rebecca Luna raised awareness of her condition on social media -Credit:GoFundMe

She explained how she lived a fast-paced life before her diagnosis but that she noticed how she was suddenly becoming confused at work, saying she would sit at her desk and have no idea what she was doing. Luna would also experience safety lapses, such as leaving her stove turned on, and faced severe forgetfulness, as well as impaired executive function.

After having her diagnosis confirmed with medical testing, Luna explained that doctors estimated she would have roughly five to seven more years before her cognitive abilities would decline dramatically.

However, devastatingly, her condition deteriorated much faster than the medical team predicted, and by July this year, Luna stated that the disease had already "taken so much" from her.

As part of her final words in her farewell video, she described living in a body that "doesn't feel comfortable, safe, good, nothing," which led her to move up her scheduled assisted dying date.

Luna's family shared a statement about her death on her TikTok page, reading, "Rebecca passed away July 25th at approximately 1:15 p.m. surrounded by her loved ones. Thank you for your support and privacy."

Following the post's publication, the 49-year-old received numerous heartfelt tributes, including one that said, "Omg I'm sad to see this but so happy she was able to go on her own terms and peacefully."

Another person then penned, "I hope she's surrounded by love, comfort, and peace." Meanwhile, a third fan added, "She showed true grace and acceptance. What a tremendous loss."

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Source: “AOL Entertainment”